Friday, March 1, 2019

Figuring out Buyer Behavior pt.2


There is no real alternative to an alarm clock. That is what my product is, an alternative. When the people I interview were younger they had a physical alarm clocks that they could snooze. Now everyone just uses their phone alarm clock application. There is not much searching for people since every phone has the alarm clock in them. This assignment was not good for me since what I am trying to find is an alternative to something everyone uses and has already. The only choice people have is on the noise that the alarm will make. Some people choose a favorite song and other something soothing, the deep sleepers pick something loud, etc. This is not a purchase though.

1 comment:

  1. Hi Gonzalo,
    I found your post to be quite interesting and unique. Most people's opportunities do have an alternative and I find it interesting how your opportunity seems to not have one. I have actually also been looking for a better way to wake up that does not involve the alarm on my pone and a cool alternative was a product developed by Sony that is a light system the gradually turns brighter to wake up the person, that would be a good alternative to your product

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